Resources
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A Place in the Sun
The placement of your advert is crucial in getting it seen. And there are plenty of options. If you have the budget, you can spread your advert as widely as possible. With more restricted budgets, however, you need to consider which location will provide the most bang for your buck.
Adam Shelton
How to Write a Script for a Video: Squideo's Top Tips
Not all videos require a script, but when they do it’s important to hit a number of key points within the required timeframe whilst keeping your audience engaged. The script informs the storyboard and final visuals, so it’s important to perfect the script before moving onto the next production stage.
Adam Shelton
Time to Shine
How long should your advert last and when should you hit your audience with unique selling points (USPs)? Timing is everything and hitting the right notes at the right time is the difference between your audience visiting your website or pressing mute.
Adam Shelton
Squideo's Top 6 Tips
A voice over can add extra information to that shown visually, clarify complicated points and boost viewer engagement. There are a lot of benefits to adding a voice over to your video, but how do you choose the perfect one for you? Read on for our six top tips to help you make the right decision.
Adam Shelton
What are the benefits?
In 2021, Insivia reported that viewers retain 95% of a message when they watch it in a video, compared to just 10% when reading it in a text. This makes animation, particularly animated videos, an ideal learning tool.
Adam Shelton
Why Does an Advert Need Music?
The ultimate tone setter, choosing the right music will underscore your entire advertising campaign – reinforcing the tone of your brand, captivating the audience and ensuring memorability.
Adam Shelton
Squideo Submarine: Sarah's Symphonies
The first Video Producer taking the plunge aboard the Squideo Submarine is Sarah Irwin. Sarah has already contributed some almighty song choices for…
Adam Shelton
Why Should You Make a Promotional Video?
You’ve crafted the most magnificent mobile app, now you just need some users! Video is regularly used to advertise new apps on the market, either through in-app advertisements, social media or – for the larger app production companies – on television.
Adam Shelton
Squideo Submarine: Callum's Compositions
Our Production Manager Callum Major is the next member of the team to volunteer for a trip aboard the Squideo Submarine, the first expedition since our Christmas break. Callum already touched on his music favourites during his Back to the Beginning interview, so let’s dive and see what we discover this time!
Adam Shelton
Choose Your Audience
A product explainer video gives detailed instructions on how your product works and what its features are. There are lots of reasons to create a product…
Adam Shelton
What is a slogan?
Concocting the perfect advertising campaign takes a vivid imagination, solid branding, and dedication from your marketing team. On top of that, there are…
Adam Shelton
Why Should You Add Characters to Your Video?
Are characters right for your brand? What style would suit for your explainer video? Squideo’s talented video producers can create characters in a range of animation styles, with plenty of customisation options to ensure your brand is mirrored by the design.
Adam Shelton
Thinking about a video?
Tell us what you need explaining and we'll come back with a quote and a timeline.