Many thanks to all at Squideo for a first class job on the production of the videos for our website , very impressed with the guidance and cost, Im really pleased with the end result. I would recommend Squideo to anyone
We're SaaS Explainer Video Specialists
Animated video content is an innovative and effective method of demonstrating products and services in compelling formats, which keeps viewers engaged while being informed of different offerings.
SaaS Explainer Video Specialists
Explainer Video Specialists
Animated video content is an innovative and effective method of demonstrating products and services in compelling formats, which keeps viewers engaged while being informed of different offerings.
Made by real animators, not AI
Our Clients
SaaS Explainer Video Examples
We’re specialists in crafting professional, quality video production for SaaS
Squideo is an independent, UK-based, animated explainer video production company, trusted by leading brands across the globe. We are specialists in crafting professional, quality video production for SaaS, which expertly showcases key services and features in a visually-engaging format. Software concepts can be challenging to explain and detail clearly, and many audiences can find it hard to comprehend the different aspects, particularly if they themselves are not tech-savvy. A SaaS explainer video can not only visually make concepts clear and memorable, but video content can also provide comprehensive training for staff, or easily outline key information to customers. From a SaaS onboarding video, B2b SaaS product video, or even a SaaS demo video, our dedicated process ensures that the videos we craft not only excel expectations, but also result in engaging, accurate content.
Free · Online Brief Builder
You know you need a video.
Briefing it is the hard part.
The brief builder walks you through the same questions we'd ask on a kick-off call: what it's for, who it's for, and the one thing it has to land. Answer what you can; we can work from as little as a list of key points.
- Saves as you type, so you can stop halfway and come back whenever
- Twenty-five questions, and only five that really matter
- Ends with a document any production company could work from
- Free, no card, and no password to remember
Start your brief
Three details and you're in. Nothing to install, nothing to pay.
Start my briefTakes about five minutes. No obligation.
We’re specialists in professional, quality video production for SaaS
Squideo is an independent, UK-based, animated explainer video production company, trusted by leading brands across the globe. We are specialists in crafting professional, quality video production for SaaS, which expertly showcases key services and features in a visually-engaging format. Software concepts can be challenging to explain and detail clearly, and many audiences can find it hard to comprehend the different aspects, particularly if they themselves are not tech-savvy. A SaaS explainer video can not only visually make concepts clear and memorable, but video content can also provide comprehensive training for staff, or easily outline key information to customers. From a SaaS onboarding video, B2b SaaS product video, or even a SaaS demo video, our dedicated process ensures that the videos we craft not only excel expectations, but also result in engaging, accurate content.

#1 Animated Explainer Video Service in the UK
Trusted by Leading Brands Around the World
Your video needs to look sleek, professional and should fit your exact marketing goals. This is why Squideo carefully crafts each video to be unique to your goals without the hefty price tag, and supports you through the process to help you generate the best possible ROI.
What our clients say
Squideo are a a real pleasure to work with. Their Digital Media and marketing help has been fantastic from start to finish, they have listened to exactly what we wanted from the marketing and have helped us as a company improve dramatically on our social media platforms since we started working together. We cannot recommend Squideo enough and can't wait to continue working with them in the future.
Great system and really positive guys to work with!
I would recommend Fifty Squid to anyone! I had a brilliant little video made for my business and have had so many compliments about it. Thanks so much guys.
I did my homework, to find a suitable company to produce my first explanation video. The quotes I received where similar, but Squideo came back to me with a much cheaper quote. At first, I thought I was missing something, or that there was going to be a hidden cost on completion. But to my surprise, they produced a brilliant 60 second video, working with their script and animation with my input. When the first draft was sent to me, it was better than I thought it would be, and with an option to have one final request for amendments, it's now perfect. Thanks for all your hard work. i will be definitely be using your services again in the future. Mike 1st Car Credit
I have now had 3 videos from these guys and each one is as great as the last. I now have one embedded in my business website as it does a wonderful job of selling my business.
Great experience with the Squideo team. Their creative input was much appreciated despite the amount of amendments and changes we made to the video. They work with you every step of the way to ensure you're left with a great final result. Thanks again!
Squideo provided us with an extremely high quality, professional service, with a quick turnaround. They were attentive to our business needs and the final product was something that we felt really represented our brand! Thanks to all the team, would highly recommend! - Chameleon Business Interiors
Brilliant - not much more I can say. From the creative to their management and turnaround. So, So happy with the results.
Squideo have now made 2 videos for me. 1st Car Credit and The Small Car Company. Both videos are exactly what I wanted at great prices. Would highly recommend Squideo to any business looking for a promotional video.
I worked with the team at Squideo to produce our first explainer video; they made the process simple and I am very pleased with the results; so much so that we are just getting started on our next video. If you want an explainer video that won't break the bank then talk to Squideo.
The team at Fifty-Squid did a fab job! I told them what I was after and they produced a fun and engaging explainer video for us. The process was super easy and the communication was great. As a matter of fact, everything turned out so well, we purchased another two videos to be produced! Do yourself a favour....if you need a service like this, Fifty-Squid is the ONLY place you need to look!
Our Process
The video production process has never been easier than with Squideo. All you need is an idea, and we can work directly with you to build it into something inspiring.
Global & multilingual video production
Licensed footage styles
With access to millions of commercially licensed clips, we also produce videos that blend animation with stock footage, eliminating the need for filming. We can also use any digital assets you provide.
Any language
We produce translated videos in any language: Polish, Arabic, Chinese, Urdu and many more. Full translation includes a native voiceover artist, or text and subtitles only.
6 Reasons Why SaaS Companies Invest in Explainer Videos
- 01
Accelerate Understanding
Explainer videos simplify complex ideas in seconds, helping viewers grasp your concept quickly with less friction.
- 02
Increase Conversions at Key Touchpoints
Whether used on landing pages, in adverts, within sales presentations or internally, high-quality explainer videos consistently boost engagement and prompt more people to take action.
- 03
Stand Out in a Crowded Market
A well-crafted video immediately elevates brand perception and helps businesses distinguish themselves where competitors rely on text-heavy messaging.
- 04
Scale Sales and Support Effortlessly
Explainer videos deliver clear, consistent communication, helping teams answer common questions, overcome objections, and educate customers without adding to workloads.
- 05
Build Brand Trust and Credibility
Professional visual storytelling reinforces confidence, making buyers feel more assured when choosing your product or service.
- 06
Improve Performance Across Every Channel
Explainer videos perform strongly on websites, social media, email campaigns, exhibitions, investor pitches, and onboarding, maximising return on a single creative asset.
Why Choose Squideo As Your SaaS Explainer Video Agency?
Dedicated Account Manager
Your dedicated account manager is on hand to support you every step of the way, discussing your ideas, filling in the gaps and implementing your feedback through each stage of production.
Over 5,000 Videos Produced
We are a renowned video animation agency, with vast experience in helping businesses just like yours get more leads, engage customers and generate an ROI.
Music and Voiceover Included
With an array of extras included such as a voiceover (a range of accents are available), licensed music and subtitles, your video can be understood anywhere by anyone.
Digital Marketing Team
We have an in-house marketing team who can provide you with full-service digital marketing skills to drive traffic to your website and video views.
Script Writing Service
We have our own in-house professional copywriters who can turn even the most complex process into interesting and engaging messaging for your video script.
Global Experience
We have been pioneers since 2015 creating videos of every style for companies all around the world, so we know what works.
Triple Protection Guarantee
How the guarantee works- 1. Storyboard
- Unlimited revisions
- 2. Visual Concepts
- Free set of visual revisions
- 3. First Draft
- Free set of visual revisions