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#1 animated explainer video service in the UK

Explain anything with animated video.

We create professional, goal-orientated and powerful animated explainer videos that entertain, educate and engage your target audience. They do the explaining for you.

  • In as little as 7 days
  • 5,000+ videos produced
  • Making video since 2015
1:11Explainer videos
1:02Software demo videos
1:24Animated promotional videos
1:22Corporate video production
1:00Cartoon videos
0:21Motion graphics
0:34Animated infographics
0:17Product videos
2:32eLearning videos
1:14Educational animated videos
More examples

Work.life

Explainer videos

The workhorse. Sixty to ninety seconds that take something you can only currently explain in a meeting and make it land with someone who has never heard of you.

Henry

Software demo videos

The product on screen, doing the thing it does. A guided tour of the interface at the pace a prospect can follow, cut to the three moments that make them want a trial rather than the thirty they would skip.

Bleach Cyber

Animated promotional videos

Built to be advertised behind. Shorter, punchier and cut for the feed, with the message doing its work in the first three seconds because that is all a scroll gives you.

Jola

Corporate video production

Restrained, brand-accurate and safe to put in front of a board or a procurement team. The style does the reassuring so the script can get on with the argument.

Soft Robotics

Cartoon videos

Characters and warmth, for when the subject is dry and the audience is not obliged to care. Disarming rather than childish: it is a tone, not a target age.

Data Source

Motion graphics

Type, shape and rhythm rather than characters. The right answer when the story is a process or a number and a cast would only get in its way.

Notion

Animated infographics

Data that moves. A chart in a deck asks people to work out why it matters; the same figures animated in order tell them, and they remember the order.

PhD

Product videos

For physical products that have to look good enough to buy. Every angle, every ingredient and the inside of the box, animated to a finish a studio shoot would struggle to match, without the studio, the props or the reshoots.

Minipip

eLearning videos

Onboarding and training people will actually finish. Broken into short modules, paced for someone taking it in on a Tuesday afternoon rather than someone who chose to be there.

Bayes Innovation

Educational animated videos

For schools, universities and research groups with something genuinely difficult to explain. Paced for retention rather than persuasion, and made to be watched twice.

Trusted by leading brands around the world

  • NHS
  • Unilever
  • Amazon
  • Nisa
  • Aon
  • Imperial College London
  • Crohn's & Colitis UK
  • Ideal Boilers
  • CSCS
  • Network Rail
  • Aldi
  • British Transport Police
  • Arizona State University
  • Sense

How it works

Watch your idea become a video.

Six steps, one team, about 90 seconds of finished film. Scroll to play it.

  1. 1Brief

    Tell us what you're explaining.

    Who's watching, what they should do next, and the one thing they must remember. Our free Brief Builder asks 25 questions. Five of them really matter.

    Try the free Brief Builder
  2. 2Script

    We write it. You make it yours.

    We turn the brief into a script in plain English. You mark it up, we tighten it, and every line is signed off before anything gets drawn.

  3. 3Storyboard

    See every scene before it moves.

    Rough sketches show what happens on screen, line by line. No surprises in the final cut.

  4. 4Voice & music

    Any accent. Any language.

    Pick a voice that suits your audience. Licensed music and subtitles come as standard. Try a language:

  5. 5Animate

    Then it comes alive.

    Characters and scenes designed for your brand, storyboarded and produced by our team. You see a first draft and tell us what to change before anything is final.

  6. 6Deliver

    One video. Every channel.

    We cut versions for your website, LinkedIn and Stories. Training videos can live on Squideo Smart Hosting, with tracking built in.

    Get a quote for your idea

Look and feel

Boardroom or cartoon? Slide to choose.

Same message, five tones. Every video is styled for the people watching it, from board packs to social feeds.

ToneFriendly

Preview: ExplainerSample frame, illustrative numbers

Sophie Rizan · Marketing & Strategy Consultant

Reviews

Rated 5.0 by the people who've been through it.

Across Google and Trustpilot, these are the things reviewers keep coming back to.

  • Fast replies
  • Clear, upfront pricing
  • Quick turnaround
  • Painless feedback rounds
  • Great value
  • Results that show up

Free · Online Brief Builder

You know you need a video. Briefing it is the hard part.

The brief builder walks you through the same questions we'd ask on a kick-off call: what it's for, who it's for, and the one thing it has to land. Answer what you can; we can work from as little as a list of key points.

  • Saves as you type, so you can stop halfway and come back whenever
  • Twenty-five questions, and only five that really matter
  • Ends with a document any production company could work from
  • Free, no card, and no password to remember

Who we are

Hi, we're Squideo

We're an independent, UK-based animated explainer video production company with a difference: the best 'quality to cost' ratio on the planet, from an in-house team who make animated video with digital marketing in mind.

Since 2015 we've produced over 5,000 explainer videos for every industry imaginable: shiny ultra-corporate pitches, cartoons, and everything in between.

  • Promote or present a product
  • Explain a service
  • Demonstrate complex software
  • Communicate your brand values
  • Present data and statistics
  • Create training material for employees
More about us
The Squideo team
5.0
115 reviews
Core Group

Super fast service and amazing video! We are really pleased. They matched everything exactly to how we wanted it :)

J C

I have now had 3 videos from these guys and each one is as great as the last. I now have one embedded in my business website as it does a wonderful job of selling my business.

Naheed

I was initially very worried, I was reassured the video would turn out how I wanted but I still wasn’t quite sure. However after my 1st draft, and many drafts after that, the team were happy to make so many changes for me. The video turned out amazing Customer service was brilliant would highly recommend Squideo.

Simon Webster

What a fabulous company from start to finish! The team at Squideo listened intently, and understood completely the message we wanted to portray, and our target audience. Everyone here agreed that the end result was absolutely spot on; informative, reassuring with a dash of humour! We'll definitely use Squideo again!

Julie Hastings

Hi there! I’ve recently had the pleasure of working with the Squideo ‘Team’ who enabled me to produce a truly inspirational video which meant we delivered some vital, yet less vivacious information, in an innovative, inspirational way. I’m a volunteer, a governor at Humber Teaching NHS Foundation Trust and this video was funded by Healthstars -Smile Foundation. It was to be presented by me at our Annual Members Meeting, no pressure for any of us.... Communication was key to us getting to know each other, my queries and requests were answered refreshingly promptly and with a professional can do approach by the Squideo Team, a massive thank you for that. I know I put you up against the wire with timescales, and yet you still delivered on point and with time to spare! I was probably a pain, but never felt that I was, Ever! Everything I asked for and more was in the video. I think I got your praise, so I’ve got to share it with you all please accept a ‘Huge Thank you’ from me and my team the video was commended in despatched! Good coffee too, catch up soon Julie Julie Hastings, East Riding Governor, Lead Governor (volunteer), Humber Teaching NHS Foundation Trust.

Katie Grayston

Great way to add video content to your website with an easy step by step system.

GOH Trading Limited

Very happy with the service and video we received from Squideo. The team were great to work with and I would not hesitate to recommend them.

Rick Bowers

Absolutely brilliant from start to finish. If you are not using this company, you should be

Emma Anderson

We used Squideo recently to develop an animation video on what research involves in our NHS Trust. This was the first time our team had been involved in a project like this. Squideo guided us through the process at each stage, letting us know what to expect - everything was clear and transparent. Squideo were great in addressing any feedback (which was a long process as we co-produced the video with support from a network of carers, staff and patients). It was a massive bonus to have unlimited revisions to the draft video. Pricing was very good value for money. The end result was great - the team really brought our ideas to life, they were professional but friendly, and responsive throughout. We have since recommended Squideo to other departments looking to develop videos; and would definitely approach them for future projects.

Nistor Busuioc

Great service, highly recommend. They have met my expectations and even much more.

Rebeka Croshaw

Fantastic! These guys are great to deal with and will come up with a truly unique video at such an amazing price. Would highly recommend Fifty Squid.

Michael Robinson

I did my homework, to find a suitable company to produce my first explanation video. The quotes I received where similar, but Squideo came back to me with a much cheaper quote. At first, I thought I was missing something, or that there was going to be a hidden cost on completion. But to my surprise, they produced a brilliant 60 second video, working with their script and animation with my input. When the first draft was sent to me, it was better than I thought it would be, and with an option to have one final request for amendments, it's now perfect. Thanks for all your hard work. i will be definitely be using your services again in the future. Mike 1st Car Credit

What's included

Our services

  • Range of voiceovers

    Professional voice artists in the tone and accent that suits your audience.

  • Custom characters

    Characters designed for your brand rather than pulled from a stock library.

  • Corporate styles

    Visual direction that suits a boardroom as readily as a social feed.

  • Extra versions

    Cuts sized and edited for the channels you actually publish on.

  • Music and voiceover included

    Licensed music and subtitles come as standard, so your video can be watched anywhere by anyone.

  • Script writing service

    In-house copywriters who can turn even the most complex process into interesting, engaging messaging.

Global & multilingual video production

Licensed footage styles

With access to millions of commercially licensed clips, we also produce videos that blend animation with stock footage, eliminating the need for filming. We can also use any digital assets you provide.

Any language

We produce translated videos in any language: Polish, Arabic, Chinese, Urdu and many more. Full translation includes a native voiceover artist, or text and subtitles only.

Why Squideo

Why choose Squideo?

  • Dedicated account manager

    Your account manager guides you through our process, discussing your ideas and getting feedback at every stage.

  • Over 5,000 videos produced

    A renowned video animation agency, helping businesses like yours get more leads, engage customers and generate an ROI.

  • In-house digital marketing

    A marketing team who can provide full-service digital marketing to drive traffic to your website.

  • Global experience

    Pioneers since 2015, creating videos of every style for companies all around the world, so we know what works.

  • Priority scheduling

    Need it sooner? Priority slots are available when a deadline is fixed.

  • Money-back guarantee

    Our Triple Protection Guarantee means your marketing budget is safe and sound.

FAQs

Common questions

What is an animated explainer video?

Animated explainer videos are short online marketing videos used to explain a company's story, product or services, often in a memorable way. They allow information or a service to be explained in a clear and succinct way and are a great method of communicating with a target audience in a short and simple way.

Animated videos are a much more cost-effective and accessible method of video production. More companies than ever are choosing animated video over live action (filmed) content, which involves additional costs such as actors, filming equipment and location costs. With animated video, updates and tweaks are seamless and straightforward.

Why use an animated explainer video production company?

Successfully promoting your business or services requires something impactful. The attention span of potential customers can often be limited, and they are more inclined to watch a video than to read a pitch about your services.

Getting someone to click on your explainer video is only part of the marketing battle. Once you've got a potential customer watching, you want to ensure they stay the course so that your marketing message can hit home.

An explainer video should be easily understandable and cut through the jargon. It should not be overly long, nor should it be a hard sell.

What opportunities are there when using an animated explainer video?

For many companies, embracing the services of an animated video production company for the first time can be daunting. After all, you don't know that your outlay is going to bring a return on your investment.

A well-produced video can gain you traction whatever channels you promote it through, whether it is hosted on your own website or elsewhere on the likes of YouTube or Vimeo.

Include your video in an introductory company email and you can boost your click-through rates. Use it to reach customers on social media and you can be sure it is targeted to your core audience.

Will using a video production company be money well spent?

If growing your business, increasing your brand awareness and improving your conversion rate is your goal, then a video agency could be key to helping you achieve this. Video should not be underestimated as a way to achieve some of your key goals.

Quality, well-planned video production doesn't have to cost you your entire marketing budget. Costs will depend on your requirements, but remember that cheaper is not always best, as a low-quality video could have the opposite impact and damage your brand.

More questions? Read our FAQs

Your turn

Tell us what you need explaining

Send us the idea and we'll come back with a quote, a timeline and an honest view of whether video is the right answer.

Rather email? enquiries@squideo.co.uk

Training people with video? See Squideo Smart Hosting