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#1 animated explainer video service in the UK

Explain anything.

We create professional, goal-orientated and powerful animated explainer videos that entertain, educate and engage your target audience. They do the explaining for you.

  • In as little as 7 days
  • 5,000+ videos produced
  • Making video since 2015
1:11Explainer videos
1:02Software demo videos
1:24Animated promotional videos
1:22Corporate video production
1:00Cartoon videos
0:21Motion graphics
0:34Animated infographics
0:17Product videos
2:32eLearning videos
1:14Educational animated videos
More examples

Work.life

Explainer videos

The workhorse. Sixty to ninety seconds that take something you can only currently explain in a meeting and make it land with someone who has never heard of you.

Henry

Software demo videos

The product on screen, doing the thing it does. A guided tour of the interface at the pace a prospect can follow, cut to the three moments that make them want a trial rather than the thirty they would skip.

Bleach Cyber

Animated promotional videos

Built to be advertised behind. Shorter, punchier and cut for the feed, with the message doing its work in the first three seconds because that is all a scroll gives you.

Jola

Corporate video production

Restrained, brand-accurate and safe to put in front of a board or a procurement team. The style does the reassuring so the script can get on with the argument.

Soft Robotics

Cartoon videos

Characters and warmth, for when the subject is dry and the audience is not obliged to care. Disarming rather than childish: it is a tone, not a target age.

Data Source

Motion graphics

Type, shape and rhythm rather than characters. The right answer when the story is a process or a number and a cast would only get in its way.

Notion

Animated infographics

Data that moves. A chart in a deck asks people to work out why it matters; the same figures animated in order tell them, and they remember the order.

PhD

Product videos

For physical products that have to look good enough to buy. Every angle, every ingredient and the inside of the box, animated to a finish a studio shoot would struggle to match, without the studio, the props or the reshoots.

Minipip

eLearning videos

Onboarding and training people will actually finish. Broken into short modules, paced for someone taking it in on a Tuesday afternoon rather than someone who chose to be there.

Bayes Innovation

Educational animated videos

For schools, universities and research groups with something genuinely difficult to explain. Paced for retention rather than persuasion, and made to be watched twice.

Trusted by leading brands around the world

  • NHS
  • Unilever
  • Amazon
  • Nisa
  • Aon
  • Imperial College London
  • Crohn's & Colitis UK
  • Ideal Boilers
  • CSCS
  • Network Rail
  • Aldi
  • British Transport Police
  • Arizona State University
  • Sense

How it works

Watch your idea become a video.

Six steps, one team, about 90 seconds of finished film. Scroll to play it.

  1. 1Brief

    Tell us what you're explaining.

    Who's watching, what they should do next, and the one thing they must remember. Our free Brief Builder asks 25 questions. Five of them really matter.

    Try the free Brief Builder
  2. 2Script

    We write it. You make it yours.

    We turn the brief into a script in plain English. You mark it up, we tighten it, and every line is signed off before anything gets drawn.

  3. 3Storyboard

    See every scene before it moves.

    Rough sketches show what happens on screen, line by line. No surprises in the final cut.

  4. 4Voice & music

    Any accent. Any language.

    Pick a voice that suits your audience. Licensed music and subtitles come as standard. Try a language:

  5. 5Animate

    Then it comes alive.

    Characters and scenes designed for your brand, storyboarded and produced by our team. You see a first draft and tell us what to change before anything is final.

  6. 6Deliver

    One video. Every channel.

    We cut versions for your website, LinkedIn and Stories. Training videos can live on Squideo Smart Hosting, with tracking built in.

    Get a quote for your idea

Look and feel

Boardroom or cartoon? Slide to choose.

Same message, five tones. Every video is styled for the people watching it, from board packs to social feeds.

ToneFriendly

Preview: ExplainerSample frame, illustrative numbers

Sophie Rizan · Marketing & Strategy Consultant

Reviews

Rated 5.0 by the people who've been through it.

Across Google and Trustpilot, these are the things reviewers keep coming back to.

  • Fast replies
  • Clear, upfront pricing
  • Quick turnaround
  • Painless feedback rounds
  • Great value
  • Results that show up

Free · Online Brief Builder

You know you need a video. Briefing it is the hard part.

The brief builder walks you through the same questions we'd ask on a kick-off call: what it's for, who it's for, and the one thing it has to land. Answer what you can; we can work from as little as a list of key points.

  • Saves as you type, so you can stop halfway and come back whenever
  • Twenty-five questions, and only five that really matter
  • Ends with a document any production company could work from
  • Free, no card, and no password to remember

Who we are

Hi, we're Squideo

We're an independent, UK-based animated explainer video production company with a difference: the best 'quality to cost' ratio on the planet, from an in-house team who make animated video with digital marketing in mind.

Since 2015 we've produced over 5,000 explainer videos for every industry imaginable: shiny ultra-corporate pitches, cartoons, and everything in between.

  • Promote or present a product
  • Explain a service
  • Demonstrate complex software
  • Communicate your brand values
  • Present data and statistics
  • Create training material for employees
More about us
The Squideo team
5.0
115 reviews
Justin Clark

I'm still in awe at just how fabulous Squideo have been from the first conversation through to the handing over of the animations. The process was clear and their attitude was spot on. Hannah was a joy to work with and allowed me to explore ideas and make amendments to the scripts as we went along. Nothing was too much trouble and their pace of work and visible progress meant I was absolutely confident of timescale and a high quality delivery. Very highly recommended.

Daniel Cawdron

Great service, fast turnaround and always a pleasure to work with

Sue Hawksworth

Very straight-forward process. Responsive team and great result. Thanks!

Christopher Robin

We requested 2 very short videos for ad campaigns and it went through two phases. The first draft and second draft. By the second draft, the videos were pretty much complete and ready for use online. I've recently placed an order for a longer format video to explain a corporate service. I wouldn't have placed that order if the first 2 short videos weren't up to such a high standard. Price : great Quality: great Comms: good Time frame: exceptional Results: Very slick, professional and to brief

Robert Griffiths

Fast turnaround and high quality. They were very good about making small changes to improve the final product.

SYNAPSE EDUCATION

Thank you for your outstanding service and excellent team work. Best wishes for the New Year.

Craig Bromfield

Brilliant service, incredibly patient and creative team right from first point of contact. Very good vale for money. Highly recommended!

Cyril Thomazeau

BELEAF was very happy with the service provided by Squideo. It was very good value for money. We were in contact with 4 individuals at some points of the project, and they were all amazing. We really felt they were part of the team. They were extremely helpful with the revision part of the project as well. We look forward to working with them again in the future. And looking forward to more music and voice-over options. Some great available choices, but a bit more would be great. Some additional costs like Thumbnail and Subtitles to be budgeted for. Overall, highly recommend this 2D video making company! :)

P Meh

Such an amazing an quick service. Really accommodating & professional.

Gift Time For Kids

Callum at Fifty Squid was a pleasure to work with. He has a great talent for creativity but moreover was flexible, easy to talk to and kept me updated the whole time. I will definitely be using again. Thank you so much. Will be using again

Chameleon Marketing

Squideo provided us with an extremely high quality, professional service, with a quick turnaround. They were attentive to our business needs and the final product was something that we felt really represented our brand! Thanks to all the team, would highly recommend! - Chameleon Business Interiors

Ashley Youngs

Our 2 minute Software Promo Video was produced quickly and professionally. Great job!

What's included

Our services

  • Range of voiceovers

    Professional voice artists in the tone and accent that suits your audience.

  • Custom characters

    Characters designed for your brand rather than pulled from a stock library.

  • Corporate styles

    Visual direction that suits a boardroom as readily as a social feed.

  • Extra versions

    Cuts sized and edited for the channels you actually publish on.

  • Music and voiceover included

    Licensed music and subtitles come as standard, so your video can be watched anywhere by anyone.

  • Script writing service

    In-house copywriters who can turn even the most complex process into interesting, engaging messaging.

Global & multilingual video production

Licensed footage styles

With access to millions of commercially licensed clips, we also produce videos that blend animation with stock footage, eliminating the need for filming. We can also use any digital assets you provide.

Any language

We produce translated videos in any language: Polish, Arabic, Chinese, Urdu and many more. Full translation includes a native voiceover artist, or text and subtitles only.

Why Squideo

Why choose Squideo?

  • Dedicated account manager

    Your account manager guides you through our process, discussing your ideas and getting feedback at every stage.

  • Over 5,000 videos produced

    A renowned video animation agency, helping businesses like yours get more leads, engage customers and generate an ROI.

  • In-house digital marketing

    A marketing team who can provide full-service digital marketing to drive traffic to your website.

  • Global experience

    Pioneers since 2015, creating videos of every style for companies all around the world, so we know what works.

  • Priority scheduling

    Need it sooner? Priority slots are available when a deadline is fixed.

  • Money-back guarantee

    Our Triple Protection Guarantee means your marketing budget is safe and sound.

FAQs

Common questions

What is an animated explainer video?

Animated explainer videos are short online marketing videos used to explain a company's story, product or services, often in a memorable way. They allow information or a service to be explained in a clear and succinct way and are a great method of communicating with a target audience in a short and simple way.

Animated videos are a much more cost-effective and accessible method of video production. More companies than ever are choosing animated video over live action (filmed) content, which involves additional costs such as actors, filming equipment and location costs. With animated video, updates and tweaks are seamless and straightforward.

Why use an animated explainer video production company?

Successfully promoting your business or services requires something impactful. The attention span of potential customers can often be limited, and they are more inclined to watch a video than to read a pitch about your services.

Getting someone to click on your explainer video is only part of the marketing battle. Once you've got a potential customer watching, you want to ensure they stay the course so that your marketing message can hit home.

An explainer video should be easily understandable and cut through the jargon. It should not be overly long, nor should it be a hard sell.

What opportunities are there when using an animated explainer video?

For many companies, embracing the services of an animated video production company for the first time can be daunting. After all, you don't know that your outlay is going to bring a return on your investment.

A well-produced video can gain you traction whatever channels you promote it through, whether it is hosted on your own website or elsewhere on the likes of YouTube or Vimeo.

Include your video in an introductory company email and you can boost your click-through rates. Use it to reach customers on social media and you can be sure it is targeted to your core audience.

Will using a video production company be money well spent?

If growing your business, increasing your brand awareness and improving your conversion rate is your goal, then a video agency could be key to helping you achieve this. Video should not be underestimated as a way to achieve some of your key goals.

Quality, well-planned video production doesn't have to cost you your entire marketing budget. Costs will depend on your requirements, but remember that cheaper is not always best, as a low-quality video could have the opposite impact and damage your brand.

More questions? Read our FAQs

Your turn

Tell us what you need explaining

Send us the idea and we'll come back with a quote, a timeline and an honest view of whether video is the right answer.

Rather email? enquiries@squideo.co.uk

Training people with video? See Squideo Smart Hosting