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Explain anything with animated video

We create professional, goal-orientated and powerful animated explainer videos that entertain, educate and engage your target audience. They do the explaining for you.

From corporate to cartoon, and everything in between, our creativity has no limits.

#1 animated explainer video service in the UK

videos produced
5,000+videos produced
making video since
2015making video since
+VAT per video
From £750+VAT per video

What we make

Nine of the things we get asked for most. Every one below is a real project — pick a type to watch it, or go through to more of the same.

Work.life

Explainer videos

The workhorse. Sixty to ninety seconds that take something you can only currently explain in a meeting and make it land with someone who has never heard of you.

See more explainer videos

Free · Online Brief Builder

You know you need a video. Briefing it is the hard part.

The brief builder walks you through the same questions we'd ask on a kick-off call — what it's for, who it's for, and the one thing it has to land. Answer what you can; we can work from as little as a list of key points.

  • Saves as you type — stop halfway and come back whenever
  • Twenty-five questions, and only five that really matter
  • Ends with a document any production company could work from
  • Free, no card, and no password to remember

Hi, we're Squideo

We're an independent, UK-based animated explainer video production company with a difference — the best 'quality to cost' ratio on the planet, from an in-house team who make animated video with digital marketing in mind.

Since 2015 we've produced over 5,000 explainer videos for every industry imaginable: shiny ultra-corporate pitches, cartoons, and everything in between.

  • Promote or present a product
  • Explain a service
  • Demonstrate complex software
  • Communicate your brand values
  • Present data and statistics
  • Create training material for employees
More about us
The Squideo team

Our process

Trusted by leading brands around the world

  • NHS
  • Unilever
  • Amazon
  • Nisa
  • Aon
  • Imperial College London
  • Crohn's & Colitis UK
  • Ideal Boilers
  • CSCS
  • Network Rail
  • Aldi
  • British Transport Police
  • Arizona State University
  • Sense
5.0
114 reviews
Robert Griffiths

Fast turnaround and high quality. They were very good about making small changes to improve the final product.

Brendan O'Flaherty

It was the first time using Squideo and we were super pleased with the result, so much we booked a second video project with them.

Asta Canavan

Squideo were really easy to work with and have a very straightforward process for creating professional looking animations with a quick turnaround time too. I would certainly use them again and wouldn't hesitate to recommend them to others.

Razvan T

Great team. Fast, efficient, patient and creative. Also, really good value for money. I recommend Squideo for any marketing video content production requirement.

Matthew Craig

Fantastic results from the team at Squideo. Callum had the ability and patience to ensure that delivery of the final product was the standard required.

Jordan Hackford

We have just received our completed video from these guys and I must say it's exactly what we was hoping for! All the team are very helpful and the price is fantastic! They really do go above and beyond to tailor the video to each of your needs. Highly recommended! Thanks from all of us at ESP!

Simon Webster

What a fabulous company from start to finish! The team at Squideo listened intently, and understood completely the message we wanted to portray, and our target audience. Everyone here agreed that the end result was absolutely spot on; informative, reassuring with a dash of humour! We'll definitely use Squideo again!

Rison Software

A tad too expensive considering how you can now create animated videos using AI with the likes of Vyond for a fraction of the cost. But if you're looking for that personal touch then I think these are the guys to approach.

Rebeka Croshaw

Fantastic! These guys are great to deal with and will come up with a truly unique video at such an amazing price. Would highly recommend Fifty Squid.

Ahmad

Worked on a few videos now with the team. Quick and easy order process and the end result is of top quality. Very impressive comments from clients. 10/10.

Naheed

I was initially very worried, I was reassured the video would turn out how I wanted but I still wasn’t quite sure. However after my 1st draft, and many drafts after that, the team were happy to make so many changes for me. The video turned out amazing Customer service was brilliant would highly recommend Squideo.

Alex Herman

Brilliant company to work with, as someone who has no creativity it was a pleasure to see my idea come to life! Great work team I would definitely use you again.

Our services

  • Range of voiceovers

    Professional voice artists in the tone and accent that suits your audience.

  • Custom characters

    Characters designed for your brand rather than pulled from a stock library.

  • Corporate styles

    Visual direction that suits a boardroom as readily as a social feed.

  • Extra versions

    Cuts sized and edited for the channels you actually publish on.

  • Music and voiceover included

    Licensed music and subtitles come as standard, so your video can be watched anywhere by anyone.

  • Script writing service

    In-house copywriters who can turn even the most complex process into interesting, engaging messaging.

Global & multilingual video production

Licensed footage styles

With access to millions of commercially licensed clips, we also produce videos that blend animation with stock footage, eliminating the need for filming. We can also use any digital assets you provide.

Any language

We produce translated videos in any language — Polish, Arabic, Chinese, Urdu and many more. Full translation includes a native voiceover artist, or text and subtitles only.

Why choose Squideo?

  • Dedicated account manager

    Your account manager guides you through our process, discussing your ideas and getting feedback at every stage.

  • Over 5,000 videos produced

    A renowned video animation agency, helping businesses like yours get more leads, engage customers and generate an ROI.

  • In-house digital marketing

    A marketing team who can provide full-service digital marketing to drive traffic to your website.

  • Global experience

    Pioneers since 2015, creating videos of every style for companies all around the world — so we know what works.

  • Priority scheduling

    Need it sooner? Priority slots are available when a deadline is fixed.

  • Money-back guarantee

    Our Triple Protection Guarantee means your marketing budget is safe and sound.

Common questions

What is an animated explainer video?

Animated explainer videos are short online marketing videos used to explain a company's story, product or services, often in a memorable way. They allow information or a service to be explained in a clear and succinct way and are a great method of communicating with a target audience in a short and simple way.

Animated videos are a much more cost-effective and accessible method of video production. More companies than ever are choosing animated video over live action (filmed) content, which involves additional costs such as actors, filming equipment and location costs. With animated video, updates and tweaks are seamless and straightforward.

Why use an animated explainer video production company?

Successfully promoting your business or services requires something impactful. The attention span of potential customers can often be limited, and they are more inclined to watch a video than to read a pitch about your services.

Getting someone to click on your explainer video is only part of the marketing battle. Once you've got a potential customer watching, you want to ensure they stay the course so that your marketing message can hit home.

An explainer video should be easily understandable and cut through the jargon. It should not be overly long, nor should it be a hard sell.

What opportunities are there when using an animated explainer video?

For many companies, embracing the services of an animated video production company for the first time can be daunting. After all, you don't know that your outlay is going to bring a return on your investment.

A well-produced video can gain you traction whatever channels you promote it through — whether it is hosted on your own website or elsewhere on the likes of YouTube or Vimeo.

Include your video in an introductory company email and you can boost your click-through rates. Use it to reach customers on social media and you can be sure it is targeted to your core audience.

Will using a video production company be money well spent?

If growing your business, increasing your brand awareness and improving your conversion rate is your goal, then a video agency could be key to helping you achieve this. Video should not be underestimated as a way to achieve some of your key goals.

Quality, well-planned video production doesn't have to cost you your entire marketing budget. Costs will depend on your requirements — but remember, cheaper is not always best, as a low-quality video could have the opposite impact and damage your brand.

Tell us what you need explaining

Send us the idea and we'll come back with a quote, a timeline and an honest view of whether video is the right answer.