30 Second Explainer Video Examples
Jola
Software | Explainer | B2C
Love Finance
Finance | Advert | B2B
ScreenWashKing
Product | Explainer | B2B
Bill Track 50
Finance | Advert | B2B
Soirée
Jewellery | Advert | B2C
NCZ
Sustainability | Advert | B2B
Hi, we're Squideo!
Need a 30 second explainer video for your business?
We're an independent, UK based explainer video production company, providing highly effective videos for our clients.
Introduce your company and its products and services with an engaging video that will leave its mark on potential customers and showcase your company in a memorable way.
Explainer videos can be very effective and provide an excellent return on your investment, especially when you are trying to attract new business.
#1 Animated Explainer Video Service in the UK
Working With Squideo Animated Videos UK!
Sit back and watch the results from your amazing new video!
- Promoting or presenting a product
- Explaining a service
- Demonstrating complex software
- Communication of your brand values/message
- Data and statistics presentation
- Training employees
6 Reasons Why Businesses Invest in 30 Second Explainer Videos
1️⃣
Accelerate Understanding
Explainer videos simplify complex ideas in seconds, helping viewers grasp your concept quickly with less friction.
2️⃣
Increase Conversions at Key Touchpoints
Whether used on landing pages, in adverts, within sales presentations or internally, high-quality explainer videos consistently boost engagement and prompt more people to take action.
3️⃣
Stand Out in a Crowded Market
A well-crafted video immediately elevates brand perception and helps businesses distinguish themselves where competitors rely on text-heavy messaging.
4️⃣
Scale Sales and Support Effortlessly
Explainer videos deliver clear, consistent communication, helping teams answer common questions, overcome objections, and educate customers without adding to workloads.
5️⃣
Build Brand Trust and Credibility
Professional visual storytelling reinforces confidence, making buyers feel more assured when choosing your product or service.
6️⃣
Improve Performance Across Every Channel
Explainer videos perform strongly on websites, social media, email campaigns, exhibitions, investor pitches, and onboarding, maximising return on a single creative asset.
Looking for a 30 second explainer video company?
If you want to get your message across to potential clients or customers in a very concise way
then a 30 second explainer video could be perfect for you. By using an explainer video company you could use video to your advantage and get your message across effectively.
Why waste time trying to say what you need to in hundreds or even thousands of words when you can say it in a concise 30 second explainer video? Our explainer video services can help you use short video to your advantage and communicate with your audience about your brand, product or service.
What is a 30 second explainer video?
An explainer video is a short video used by a business to introduce themselves or explain their products and services. Whenever you need to explain something in a concise manner to your customers, you can do so with a 30 second explainer video.
Explainer videos can be used for different purposes, depending on whether you are presenting your business to a potential customer for the first time, or trying to explain a process to an existing customer. Explainer videos can say so much in just 30 seconds than any amount of text could do in the same amount of time.
Why have a 30 second explainer video?
A well crafted 30 second explainer video production can achieve so much, and it doesn’t have to cost you a great deal. With the competition for an audience’s attention high, a short video can help you cut through the online clutter and deliver your message succinctly.
A well made 30 second explainer video will be engaging and will work particularly as a short advertising format on social media channels such as Facebook, YouTube, Twitter and LinkedIn as well as on your own website landing pages.
What makes a good explainer video?
A successful explainer video is one that follows through on good planning with excellent delivery. Components of a good 30 second explainer video include:
- A clear understandable script that explains things well
- A short video of 30 seconds!
- Explains succinctly the benefits of using your products or services
- A good call to action
Are 30 second explainer videos effective?
When done well, a short explainer video can get your message across and increase the likelihood that those watching will get to the end rather than abandoning your video part way through. This gives you the opportunity to provide your call to action in terms of what your potential customer needs to do next to follow up on your video.
Video allows you to put across information in a clear way. Explainer videos can boost engagement, not only on your social media channels, but also on your website itself. Video when used on a website can reduce bounce rates and increase time on your site, all metrics that can help boost your search engine rankings. Additionally, your videos will appear in search results thus increasing your marketing potential.
A 30 second explainer video can help give your company more human appeal and make you appear more trustworthy. By injecting the right amount of personality you can appeal to customers in just 30 seconds whether they have only just come across your company or are already interested in one of your products or service.









