Explainer Video Examples
See our top examples created using our video production service
Work.life
Coworking | Explainer | B2C
University of Edinburgh
Education | Advert
Rix Expensemate
Software | Explainer | B2C
Bleach Cyber
Software | Explainer | B2C
Swoop Finance
Finance | Advert | B2B
Soft Robotics
Healthcare | Explainer | B2C
Our All Inclusive Process
Working with Squideo has never been easier, all you need is an idea and we work with you to build it into something great!
Watch our own explainer video and see our unique video production process works, from start to finish.
Sit back and watch the results from your amazing new video!
6 Reasons Why Businesses Invest in Corporate Explainer Videos
1️⃣
Accelerate Understanding
Explainer videos simplify complex ideas in seconds, helping viewers grasp your concept quickly with less friction.
2️⃣
Increase Conversions at Key Touchpoints
Whether used on landing pages, in adverts, within sales presentations or internally, high-quality explainer videos consistently boost engagement and prompt more people to take action.
3️⃣
Stand Out in a Crowded Market
A well-crafted video immediately elevates brand perception and helps businesses distinguish themselves where competitors rely on text-heavy messaging.
4️⃣
Scale Sales and Support Effortlessly
Explainer videos deliver clear, consistent communication, helping teams answer common questions, overcome objections, and educate customers without adding to workloads.
5️⃣
Build Brand Trust and Credibility
Professional visual storytelling reinforces confidence, making buyers feel more assured when choosing your product or service.
6️⃣
Improve Performance Across Every Channel
Explainer videos perform strongly on websites, social media, email campaigns, exhibitions, investor pitches, and onboarding, maximising return on a single creative asset.
Explainer Videos
Present a product, service, or business idea in a compelling and efficient way using an explainer video to build trust and get your message across.
Explainer videos are a fantastic marketing tool in the form of a short online marketing video, or as you may like to call it, a modern-day elevator pitch! They combine a script, storyboard, background music, voiceover, sound effects and animation to magically bring together your ideas and to give your own video that personal touch.
As online video is also the fastest-growing ad type on the internet, an explainer video is a perfect solution to pitching your product or service.
At Squideo, we create 2D animated explainer videos for small & large businesses with digital marketing in mind. Thus far, we have produced over 5000 explainer videos for businesses across the globe
Explainer Video FAQS
What is an explainer video?
An explainer video is a short, engaging video that breaks down complex concepts, products, services, or ideas into simple, easy-to-understand content.
How long should an explainer video be?
An explainer video should ideally be between 60-90 seconds, though it can extend up to 2-3 minutes depending on the complexity of the topic.
How to write an explainer video script?
Typically, when planning an explainer video script, think about the following:
Where will the video be placed?
Who is your target audience?
Will it be story-based?
What are the key messages?
What is the tone of your brand?
What is the call-to-action?
This will help you to direct your script towards the people who will see it, be interested in what the video is about, and act after viewing it.
Learn how to How to Write the Perfect Explainer Video Script
What are explainer videos used for?
Explainer videos are a powerful tool for simplifying complex ideas, showcasing products, and increasing brand awareness. They can be used for:
- Product Demos – Highlight features & benefits (eCommerce, SaaS, Tech)
- Service Overviews – Explain services in an engaging way (Marketing, Finance, Healthcare)
- Business Pitches – Present ideas to investors or customers (Startups, Fintech)
- Training & Education – Enhance learning & onboarding (Corporate Training, Schools)
- Software & App Tutorials – Guide users step by step (SaaS, IT, Mobile Apps)
- Social Media & Ads – Boost engagement with shareable content (Retail, Lifestyle)
- Internal Communication – Simplify company policies & HR processes (Corporate, HR)
Find out more about why you should use an animated explainer video over on our blog here.
